The Purgatory of Good and Bad Choices: Vintage Criminal Portraits

The Purgatory of Good and Bad Choices: Vintage Criminal Portraits

These photos of Australian female criminals come from a series taken between 1910 and 1930 by the NSW police. For the benefit of the modern-day reader, a surprising amount of detail remains of the subjects' stories. Unlike a typical mug shot, these women were allowed or perhaps even encouraged, to compose themselves or position themselves in…

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Welcome to Melbourne's Rapidly Vanishing World

Welcome to Melbourne’s Rapidly Vanishing World

In just about any city, formerly unfashionable places undergo rapid revamps. Suddenly overnight, these shabby, overlooked places become cool. It's a fickle and inevitable transformation. A sublimination and muting of tastes into the oblivion of current fashion. This is the case in Melbourne's western suburbs: Altona, Seddon, Footscray, Yarraville, Sunshine and Newport. Every city with…

Eight Principles of Emotive Graphic Design To Improve Your Website

Emotive graphic design and copywriting are a wonderful combination that grabs your attention and grabs in your chest, where you feel something. It's authentic and should be only type of graphic design that you ever attempt. When you reach an error 404 page and there's a cute picture and anwitty and irreverent one-liner that guides…

Twelve Ways That Some Websites Alienate Users

Twelve Ways That Some Websites Alienate Users

There are plenty of reasons why one website will achieve high click through rates (CTRs) and another will fail in getting much traffic at all. If you have in place an air-tight search marketing campaign and engaging copy, then the next step is to do a thorough assessment of your website and its usability, to…

23 Essentials for a Kick Ass Content Marketing Strategy

Content strategy is made up of several different stages. The most obvious and well-known part of the cycle is content creation. Although there's a lot more to successful content strategy than this. These are analysis, taxonomy and audit, workflow reviews and distribution parts too. In this article we will be considering each individually and gaining…

Maya Angelou: Leader of the Brave and Defiant

It's hard to believe after a lifetime of inspiring others, Maya Angelou will now always be discussed in the past tense. When I discovered she died today at the age of 86, my heart sank. She is (was) a shining diamond – roughly hewn from hardship and the tough early beginnings into a multi-faceted, timeless…

Ralph McQuarrie / Lucasfilms

Amazing Vintage Star Wars Art

Ralph McQuarrie (1929-2012) was an American conceptual designer and illustrator. He had a keen sense of aesthetics and imagination that set him apart from other illustrators. So he was a natural choice for George Lucas, who looked to him for inspiration for the Star Wars trilogy. McQuarrie was responsible for designing many of the film’s…

Historic Jukebox: Henry David Thoreau & Fleet Foxes

Be transported into a different reality. With these floating, untethered words and music that I’ve curated or stumbled upon accidentally. They are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text. 3. Daydream.  Blue…

jamie xx

Historic Jukebox: Jamie XX & Edgar Allan Poe

Be transported into a different reality. With these floating, untethered words and music that I’ve curated or stumbled upon accidentally. In any case they are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text.…

Six Tips For Tailoring Your Blog To Local Search http://wp.me/p41CQf-8J

Six Tips For Tailoring Your Blog To Local Search

  In a global landscape, many smaller businesses get lost amongst all of the competing voices. Rather than focus on the gargantuan global picture, in many cases it's a lot more effective to focus on the local. Here's a couple of ways to target the local community in your posts. 1. Create A Geo-Location Strategy…

Historic Jukebox: Sigur Rós Óðin’s Raven Magic & Viking Epics

Be transported to a different time. With these floating, untethered words and music that I've curated or stumbled upon accidentally. In any case they are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text.…

Ten Lessons To Learn About Pinterest From Top Storytellers http://wp.me/p41CQf-7a

Ten Lessons To Learn About Pinterest From Top Storytellers

Pinterest is the third largest social media network in the world. It's where quirky, unusual or weird images flirt, cavort and eventually make babies. If you have images that convey a story in a spectacular or unique way – these images will do well on Pinterest. Here are ten tips for getting the most out…

Four Great Immersive Story-telling Tools For Writers and Designers

Four Great Immersive Storytelling Tools For Writers and Designers

Sharing stories is a ritual as old as time itself. Now immersive storytelling is set to radically change how we produce and consume stories, with the addition of images, video, audio in clever new ways. 2014 will usher in a brave new world of storytelling for those offering copywriting services or any other creative field. The technology…

Content Marketing Catnip: Getting Ideas to Spread

Every business is setting up a blog nowadays. You either need to get on the bandwagon, or feel its wheels rolling over the top of you. A 2012 survey of Australian marketers by CMI, concluded that of the 96% of Australian marketers who used content marketing; only 29% thought this was effective. The challenge for these…

The Pocket Checklist for Content Quality

Sometimes during a tremendously complicated project, content quality and self-checking mechanisms can get swamped among the millions of other things on your plate. As you probably know, there's more to writing that simply grammar and punctuation. So here's a couple of essential tips. Use them as a homing beacon after a 18 hour stint behind…

How to Kick-start a Freelance Writing Career

Writing for a living is a challenge at first, but as soon as you settle down with it, it becomes incredibly easy and immensely rewarding. Sort of like looking after a cat. Things only get easier as the years go by and you accumulate more and more experience in different fields. That all sounds grand…