Welcome to Melbourne's Rapidly Vanishing World

Welcome to Melbourne’s Rapidly Vanishing World

In just about any city, formerly unfashionable places undergo rapid revamps. Suddenly overnight, these shabby, overlooked places become cool. It's a fickle and inevitable transformation. A sublimination and muting of tastes into the oblivion of current fashion. This is the case in Melbourne's western suburbs: Altona, Seddon, Footscray, Yarraville, Sunshine and Newport. Every city with…

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Eight Principles of Emotive Graphic Design To Improve Your Website

Emotive graphic design and copywriting are a wonderful combination that grabs your attention and grabs in your chest, where you feel something. It's authentic and should be only type of graphic design that you ever attempt. When you reach an error 404 page and there's a cute picture and anwitty and irreverent one-liner that guides…

Twelve Ways That Some Websites Alienate Users

Twelve Ways That Some Websites Alienate Users

There are plenty of reasons why one website will achieve high click through rates (CTRs) and another will fail in getting much traffic at all. If you have in place an air-tight search marketing campaign and engaging copy, then the next step is to do a thorough assessment of your website and its usability, to…

Leviathan or Lilliputian?

Leviathan or Lilliputian?

Great photography plays around with our perceptions of big and small. Here are two examples where it's difficult to tell at first whether or not we're looking at leviathan or lilliputian objects. Sam O'Hare's New York City http://www.youtube.com/watch?v=Fk9EBOOAYiU This is actually real and big rendering of NYC teeming with life. The illusion of smallness comes…

23 Essentials for a Kick Ass Content Marketing Strategy

Content strategy is made up of several different stages. The most obvious and well-known part of the cycle is content creation. Although there's a lot more to successful content strategy than this. These are analysis, taxonomy and audit, workflow reviews and distribution parts too. In this article we will be considering each individually and gaining…

Historic Jukebox: Everything But the Girl, Deep Dish and Patrick Hamilton

Historic Jukebox: Everything But the Girl, Deep Dish and Patrick Hamilton

Be transported into a different reality. With these floating, untethered words and music that I’ve curated or stumbled upon accidentally. They are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text. 3. Daydream.  So…

Ralph McQuarrie / Lucasfilms

Amazing Vintage Star Wars Art

Ralph McQuarrie (1929-2012) was an American conceptual designer and illustrator. He had a keen sense of aesthetics and imagination that set him apart from other illustrators. So he was a natural choice for George Lucas, who looked to him for inspiration for the Star Wars trilogy. McQuarrie was responsible for designing many of the film’s…

Historic Jukebox: Henry David Thoreau & Fleet Foxes

Be transported into a different reality. With these floating, untethered words and music that I’ve curated or stumbled upon accidentally. They are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text. 3. Daydream.  Blue…

DreamWorks Wizard Gives Kid Magical Powers

DreamWorks Wizard Gives Lucky Kid Magical Powers

Daniel Hashimoto is probably the coolest dad who ever lived. Why? He placed his young son into a rocket that blasted off from the McDonald's playground into outer-space. He temporarily opened up the worm hole between The Matrix and boring reality, while his kids jumped around bemused on the couch. Daniel is responsible for after-effects wizardry…

jamie xx

Historic Jukebox: Jamie XX & Edgar Allan Poe

Be transported into a different reality. With these floating, untethered words and music that I’ve curated or stumbled upon accidentally. In any case they are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text.…

seal Milford Sound

New Zealand: An Ode To Young Volcanic Countries

Do you think that volcanic places make the most beautiful and dramatic destinations? I believe they do. Volcanic places are the crossroads of the earth's crust! Where the techtonic plates of the earth combine and form mountains, volcanic activity, thermal lakes and more. Think of Iceland and New Zealand, two of the most remote and…

Historic Jukebox: Sigur Rós Óðin’s Raven Magic & Viking Epics

Be transported to a different time. With these floating, untethered words and music that I've curated or stumbled upon accidentally. In any case they are evocative and inspire deep escapism and magical voyages into the history of the world. Enjoy! There will be more Historic Jukebox to come! Instructions 1. Play Video. 2. Read Text.…

Periodic table of content marketing

The Periodic Table of Content Marketing

How to put together all of the elements of content marketing in order to build something magical. This elegant visual is courtesy of Chris Lake of eConsultancy. Click on the image to make it bigger.. Image Source The Elements Strategy: Map your strategy to long term business goals, plan and focus everything from the outset. Format: It's…